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The Practice Growth Lab

Instruments that show you exactly where your practice stands.

Free diagnostic tools for elective medical practices. Each one answers a specific growth question, runs in about two minutes, needs no sales call, and hands back a result that is yours to keep, whether we ever work together or not.

See the ToolsGet My Practice Growth Audit
  • No sales call required
  • A report that is yours to keep
  • Built for medical advertising rules

Five questions, five instruments

Every tool answers a growth question.

Is your advertising exposing you to a platform penalty? What is your market actually worth? Do AI assistants recommend your practice? What can you afford to pay for a new patient? And what is a slow first response costing you? One instrument per question. Here is exactly what each one hands back.

A patient and provider talking during a consultation

Featured · Budget & ROI

What can you afford to pay for a new patient?

Patient Value & Budget Calculator

Know what one new patient is worth, the most you can spend to win one, and the paid media budget it takes to hit your procedure goal — with defaults set to real acquisition costs for your specialty, not the cheap case.

Tuned for your specialty:Hair RestorationPlastic SurgeryAesthetic MedicineDental Implant & CosmeticVision & Refractive

You get: Your numbers on screen instantly: patient value, max acquisition cost, goal cost per lead, and the monthly paid media budget behind your goal.

Run the Calculatorinstant · no sign-up

Ad Compliance

Is your advertising exposing you to a platform penalty?

Medical Ad Compliance Audit

One disapproved account can cost a quarter of growth. We scan your site and show you exactly where you are exposed under Google, ISHRS, and FTC rules.

  • Negative self-perception language that trips Google policy
  • Speculative treatment claims that can restrict your account
  • Device and drug trademark misuse
  • HIPAA-incompatible tracking on consult pages

You get: A report flagging every violation by category, with the fix for each.

Run My Free Audit~2 min · enter your site URL

Market Intelligence

What is your market actually worth?

Hair Restoration Market Report

See the real search demand and competition for hair restoration in your metro, built from live Google Ads data, not guesswork.

  • True monthly search demand in your market
  • What the competition is spending and winning
  • Cost-per-click and opportunity benchmarks
  • A 3-page snapshot you can act on this week

You get: A free 3-page market snapshot. The full 16-section report comes with a market-review call.

Get My Market Report~2 min · enter your city

Lead Response

What is a slow first response costing you?

Speed-to-Lead Revenue Leak Calculator

Your ads already paid for every inquiry. See what the gap between the inquiry and your first real response costs in consults and revenue over a year, and what an under-five-minute response recovers from the same ad spend.

  • Your funnel today versus an under-five-minute response
  • Consults and procedures lost per year, from your own numbers
  • A decay model deliberately more conservative than the published research
  • The whole model on the page — nothing hidden behind the result

You get: Your annual revenue leak on screen instantly, with the consults and procedures behind it.

Find My Leakinstant · no sign-up

AI Search Visibility

Do AI assistants recommend your practice?

AI Visibility Grader

Does ChatGPT, or any AI assistant, recommend your practice? Get a 0 to 100 score for how visible you are in AI search, and what to fix first.

  • AI crawler access and llms.txt posture
  • Structured data and schema coverage
  • Content citability for AI answers
  • Authority signals AI engines weigh before naming you

You get: A 0 to 100 AEO score with a letter grade, plus the one move to make first.

Grade My Visibility~2 min · enter your site URL

In the lab

Instruments in development.

In development. Not yet available.

The Growth Lab grows in the direction practices push it. These are the next instruments on the bench; the Practice Growth Audit covers each of these questions by hand today.

  • No-Show Cost Calculator

    What missed consultations cost across a year

    In development. Not yet available.

  • Review Gap Grader

    How your review presence compares in your market

    In development. Not yet available.

  • Consultation Conversion Calculator

    Where your funnel loses consults against benchmarks

    In development. Not yet available.

How it works

Same three steps for every tool.

  1. 1

    Enter your details

    Your site URL or city and an email. No phone call, no pressure, no credit card. The calculators ask for nothing at all.

  2. 2

    We run the analysis

    Our team and tooling analyze your site or market and build your findings. The calculators update live as you move each input.

  3. 3

    You keep the results

    Your findings arrive by email, yours to keep and act on, win or lose. No tool on this page requires a call to get its output.

Prefer one request that covers everything? The free Practice Growth Audit inspects compliance, demand, AI visibility, and the outcome side no tool can see, the way our patient growth system measures it.

Common questions

What practice owners ask first.

Are these tools really free?

Yes. Every tool on this page is free, and whatever it produces is yours to keep whether or not we ever work together. There is no credit card, no trial, and no obligation. The tools exist to earn a first conversation with practices that fit what we do, and they are useful even if that conversation never happens.

Do I have to get on a sales call?

No. The calculators run instantly on the page, and the report tools deliver findings by email. A consultation is offered if you want a human to walk through your results, and the Practice Growth Audit includes a 30-minute walkthrough, but a call is never required to use a tool or to keep its output.

How long does each tool take?

About two minutes to submit for the report tools, and both calculators update instantly as you move each input. Market reports are built on demand and arrive by email shortly after you submit. Compliance and AI visibility findings are delivered with the Practice Growth Audit, within 3 business days of your request.

Is my information safe?

Yes. We ask only for your practice name, your name, an email address, and a website URL or city. We do not collect patient data, and we never ask for protected health information. Nothing about these tools touches your patient records, and your contact details are used only to build and deliver what you requested.

What do I do with the results?

Each tool flags specific findings and the fix for each one. You can act on them yourself, hand them to your marketing team, or request a free Practice Growth Audit and we will pressure-test the numbers against your market and walk through the findings with you. Either way, the results are yours to keep.

Want a human read?

Get the full picture in one request.

Run the tools yourself, or start with the free Practice Growth Audit: it covers compliance exposure, market demand, AI visibility, and the outcome side no tool can see, with a 30-minute walkthrough of the findings. Either way the intelligence is yours to keep.

Get My Practice Growth Audit