Free Live Briefings
Educational briefings for medical practices.
Live, working sessions for practice owners and front-desk teams — the calls, the consults, and the follow-up that decide whether a lead becomes a patient. Free, 60 minutes, always with Q&A.
- Live monthly sessions
- 60 minutes + Q&A
- Recording included
- Free to attend
Next Session
Thursday, October 8, 2026 · 3:00 PM ET
A Form Fill Is Not a Patient
The minutes between an inquiry arriving and somebody answering it.
What each minute of delay costs, the callback script your desk can use the same afternoon, who owns after-hours by name, and text-first outreach for the person who will not pick up the phone.
- The response-time curve, and what each delay actually costs you
- The first-callback script
- Who owns after-hours and weekends, by name
Speed to lead
A Form Fill Is Not a Patient
Thursday, October 8, 2026 · 3:00 PM ET
The Schedule
Upcoming sessions
One session a month, each built around a single job your team can do better the next morning.
Case review
Five Consults That Died, and Where
Oct 22 · 3:00 PM ET
Five real inquiries traced from the first click to an empty chair: the five stages, the drop-off at each, and the two you can fix this week.
DetailsConsult conversion
Objection Drill
Nov 5 · 3:00 PM ET
The four objections that end consultations — price, timing, fear, and overseas alternatives — drilled live, under pressure.
DetailsReactivation
Wake the Dead List
Nov 19 · 3:00 PM ET
Reactivating past consultations who never booked: segmentation, year-end financing angles, cadence, and scripts.
DetailsEconomics
What a Patient Is Worth
Dec 10 · 3:00 PM ET
Patient lifetime value and marketing budgets set from real numbers — working backward from case value to cost per inquiry.
Details
Past BriefingsStolen Consults ran on September 17, 2026. Recordings are added here following each session.
Why we teach
The playbook is better shared.
Every briefing comes out of what we see across the practices we work with every week: where consults are lost, what front desks are up against, and what the numbers say about both. We teach it openly because a practice that understands its own growth system is a better client, and a better competitor.
Presented by
Joe Garraffo
Founder, Vitality Medical Marketing Group
Founder of Vitality Medical Marketing Group. He started in hair restoration, where the consultation is the entire business, and now works across elective practices — aesthetics, dental, vision, fertility — because the stages a patient passes through are the same everywhere. This session comes out of what we see across them every week.
Session Format
What to expect
Every briefing runs the same way, so you know exactly what an hour buys before you give one up.
60 minutes, live
A focused briefing with time reserved for Q&A — not a webinar that pads to fill the slot.
Recording included
Every registrant receives the recording and the supporting documentation afterward.
Not a software demo
The last five minutes cover what we do and a free practice audit. Leaving before that part is fine.
Practice-specific Q&A
An optional segment for questions about your own numbers, market, and team.
Common Questions
Before you register
Is this live?
Yes. This is a live briefing with time reserved for Q&A.
Will there be a recording?
Yes. All registrants will receive access to the recording.
Is this a sales pitch?
It is an educational session. In the last five minutes we explain what we do and offer a free practice audit — and you are welcome to drop off before that.