Advertising compliance for medical practices.
What Google, Meta and the specialty bodies actually require, read from the published policy rather than from rumour, with the rewrites that keep an account serving.
14 articles · Topic
ComplianceWhy Google Disapproved Your Practice's Ads: The Failure Modes of Medical Ad CopyThe six ways medical ad copy triggers Google disapprovals, explained from the policy mechanism, with compliant rewrites a practice can use as a pattern for its own ads.September 10, 2026 · 7 min read
ComplianceMeta Restricted Your Practice's Ad Events: What the Health Data Rules Require, and the 'Fix' That Creates Legal RiskWhat Meta's health data restrictions actually block, why reporting went dark, and why renaming events or moving them server-side is evasion that converts a platform restriction into legal exposure.September 10, 2026 · 7 min read
ComplianceISHRS Marketing Standards Explained for Practice OwnersWhat the ISHRS marketing standards require of hair restoration practices, the 12 banned phrases, credential rules, and how to audit your current marketing.September 10, 2026 · 6 min read
AttributionHow to Track Which Ad Produced a Patient Without Violating HIPAAThe architecture decisions that let an elective practice measure marketing all the way to the procedure while keeping patient data out of the ad platforms entirely.September 10, 2026 · 8 min read
ComplianceISHRS Marketing Standards Explained: A Guide for Practice OwnersISHRS marketing standards are buried in member-only documents. Here is what practice owners actually need to know to advertise compliantly and keep their membership status intact.July 29, 2026 · 8 min read
CompliancePRP Marketing Restrictions: The Complete Guide for Hair Restoration and Aesthetics PracticesThe complete guide to PRP marketing restrictions for hair restoration and aesthetic practices, platform by platform.July 22, 2026 · 15 min read
ComplianceBosley s $500,000 Data Breach Settlement: A Patient Data Breach Liability Warning for Practice OwnersBosley's data breach settlement is a warning for every practice owner. What it cost, what went wrong, and what to check now.July 7, 2026 · 9 min read
ComplianceGoogle Consent Mode Remarketing: What Changed and What to FixWhat Consent Mode changed about remarketing for medical practices, and the settings to fix before your audiences degrade.July 7, 2026 · 9 min read
ComplianceABHRS Certification A Revenue DecisionABHRS Certification Is a Revenue Decision, Not Just a Clinical One In a practice study we conducted, ABHRS-certified providers closed consultations at 1.8 times the rate of non-certified practices, and frequently charged roughly double for comparable procedures. A strategic breakdown for hair restoration practice owners and the surgeons weighing certification. On this page Why ABHRS [ ]May 18, 2026 · 10 min read
ComplianceHair Transplant Marketing Compliance: 7 Banned PhrasesHair Transplant Marketing Compliance Starts with What You Say About FUE and FUT Hair transplant marketing compliance is not optional, and the fastest way to fail at it is to let your website or ad copy make claims that clinical guidelines explicitly prohibit. If your practice markets FUE as scarless or promises guaranteed results, you [ ]April 14, 2026 · 6 min read
ComplianceThe “Paid Survey” Google Ads Scam Targeting Medical Practices (And How to Stop It Fast)The New “Paid Survey” Ad Scam Costing Medical Practices Thousands — And How to Stop It If you’re managing advertising for a medical practice right now — whether you’re a doctor, owner, office manager, or front desk coordinator — this is something you need to see. Over the last few weeks, we’ve watched a new [ ]February 7, 2026 · 5 min read
ComplianceGoogle Ads Policy Changes Affecting Medical PracticesIndustry Notice: Google Ads Changes Impacting Elective Medical Practices Published: December 16, 2025 Updated: September 10, 2026 Applies to: Plastic surgery, cosmetic surgery, facial plastic surgery, med spas, hair restoration, and other elective medical practices advertising on Google Over the last several quarters, elective medical practices advertising on Google Ads have experienced widespread and often [ ]December 17, 2025 · 15 min read
ComplianceMarketing Considerations for Describing Shaveless FUE ProceduresHow to Communicate Non-Shave FUE Techniques Without Trademark Confusion Over the past few weeks, some hair restoration practices have reported receiving formal demand letters from a company claiming both trademark and patent rights associated with the phrase No Shave FUE and a specific follicular extraction method. These letters reference a U.S. patent covering a particular [ ]November 17, 2025 · 4 min read
ComplianceNew Way to Report Fake ReviewsGoogle Adds New Reporting Tool to Fight Review Extortion Scams For years, business owners have struggled with fake or malicious reviews on Google Business Profiles, but a recent wave of review-extortion scams has made the problem far worse. Scammers have been targeting businesses—especially medical and service-based practices—by leaving multiple 1-star reviews and then demanding money, [ ]October 24, 2025 · 2 min read